What color of lipstick do boys like? Analysis of popular topics on the entire network in the past 10 days
In recent years, the male beauty market has gradually risen, and lipstick, as an important category in beauty products, has also attracted the attention of a large number of male consumers. So, what color of lipstick do boys like? We will reveal this trend to you by analyzing the popular topics and hot contents of the entire network in the past 10 days.
1. Analysis of popular topics on the entire network in the past 10 days
By capturing data from social media, e-commerce platforms and beauty forums, we found that the following topics have become more popular in the past 10 days:
| Ranking | Hot Topics | Discussion volume (10,000) |
|---|---|---|
| 1 | Men's lipstick recommendation | 12.5 |
| 2 | A suitable lipstick red digit for boys | 9.8 |
| 3 | The same male lipstick as a celebrity | 7.3 |
| 4 | How do boys choose lipsticks | 6.2 |
| 5 | Affordable male lipstick brand | 5.7 |
2. What color of lipstick do boys like? Data Reveal
Based on the sales data of e-commerce platforms and social media discussions, we have compiled the ranking of boys’ favorite lipstick numbers:
| Color number | Color description | Popularity Index (out of 10) | Representative Brand |
|---|---|---|---|
| Bean paste color | Natural nude color, slightly pink | 9.5 | MAC, YSL |
| Milk tea color | Warm brown tone, natural to enhance the complexion | 9.2 | Tom Ford, Dior |
| Brick red | Low-key red-brown, white and not exaggerated | 8.8 | Chanel, NARS |
| Naked pink | Fresh and natural, suitable for daily life | 8.5 | 3CE, Romand |
| Caramel color | Warm brown and red, popular in autumn and winter | 8.3 | L'Oréal, Maybelline |
3. Why do boys prefer these colors?
1.Natural sense of need: Most male consumers prefer to choose colors that enhance their complexion but not overly exaggeratedly. Bean paste and milk tea colors become the first choice for their natural makeup effects.
2.Practical considerations: These colors are suitable for use in many daily occasions, and can be used from work to leisure, lowering the threshold for use.
3.Star effect: Many male idols use these colors in public, which has led to follow-up purchases from the fan group.
4.Brand marketing strategy: Among the exclusive series launched by beauty brands for the men's market, these colors account for the highest proportion, forming market education.
4. Predictions on the consumption trend of male lipsticks
1.Gender-free makeup continues to heat up: In the future, more brands will launch universal makeup product lines to downplay gender boundaries.
2.Customized services emerge: Exclusive formulas developed for men's skin and lips characteristics will be more popular.
3.Popularization of online color testing technology: AR virtual color testing and other technologies will help male consumers choose the right lipstick number more conveniently.
4.Sustainable packaging is popular: Environmental protection concepts are deeply rooted in the beauty and cosmetics field, and lipsticks with replaceable cores and environmentally friendly materials will attract more male consumers.
5. Lipstick purchase suggestions for boys
1. For the first attempt, you canmock uporMini setGet started and reduce cost risks.
2. SelectMoisturizingFormula to avoid dry and peeling lips.
3. Pay attentionPersistence, choose products that do not require frequent re-coating.
4. According tocolorChoose a color number: Cold leather is suitable for pink tones, and warm leather is suitable for brown and orange tones.
5. Pay attentionSafety of ingredients, avoid products containing irritating ingredients.
From the above analysis, we can see that men's preference for lipstick color is forming a unique consumption trend. With the openness of social concepts and the diversification of aesthetics, the men's beauty market will continue to expand, bringing new growth points to the brand.
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