What color lipstick do men like? Analysis of hot topics on the Internet in the past 10 days
Recently, the lipstick color preference of men has become a hot topic on social platforms. This article combines hot data from the entire Internet in the past 10 days to reveal lipstick preferences from a male perspective through structured analysis, and comes with a recommended list of popular colors.
1. Hot search data statistics (latest in 2023)
| keywords | peak search volume | Discussion platform TOP3 |
|---|---|---|
| Lipstick colors that boys like | 580,000/day | Xiaohongshu, Weibo, Douyin |
| Men's color lipstick | 320,000/day | Taobao Live, Bilibili, Zhihu |
| Lipstick suitable for no makeup | 260,000/day | Kuaishou, Douban, WeChat |
2. Top 5 color systems preferred by men
| Ranking | Color system | support rate | Representative products |
|---|---|---|---|
| 1 | bean paste rose | 43% | YSL#214 |
| 2 | milk tea nude powder | 35% | Armani #102 |
| 3 | water red strawberry | 28% | Dior#999 |
| 4 | Cinnamon Orange Brown | 19% | Lancôme #274 |
| 5 | Peach coral | 15% | TF#20 |
3. Comparison of regional differences
| area | Preferred color | Lightning protection color |
|---|---|---|
| Beijing, Shanghai, Guangzhou and Shenzhen | Low saturation matte | Fluorescent color |
| New first-tier cities | glass lip glaze | metallic color |
| Second and third tier cities | White and red | Eat earthy colors |
4. Experts interpret male aesthetics
According to research on beauty psychology:73% of men prefer natural makeup, which is highly consistent with the results of the social platform survey. Color experts point out that men generally prefer colors that can enhance their complexion but are not obtrusive, which is related to the "health representation preference" in evolutionary psychology.
5. Recommended list of popular products in 2023
| brand | Color number | Features | price range |
|---|---|---|---|
| Chanel | #627 | wooden rose | 350-400 yuan |
| MAC | #923 | Peach Oolong | 180-220 yuan |
| 3CE | #RoseBeige | Velvet bean paste | 110-150 yuan |
6. Factors influencing purchasing decisions
Data shows that when men evaluate lipstick color,61% will pay attention to whether teeth appear whiter, followed by durability (53%) and moisturizing (47%). It is worth noting that the weekly playback volume of the "boyfriend review" content on the short video platform has reached 210%, indicating that men's participation in beauty discussions has become a new trend.
Conclusion:The true essence of "cutting male color" is to find the color that suits you best. The data in this article are for reference only. It is recommended to choose according to your personal skin color and occasion needs. Confidence is the best makeup.
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